Clifford Wong

Investor's Business Daily

Front End Web Developer - Marketing
Lead developoment on multiple Marketing initiatives and campaigns. Specifically:

• Built scalable and flexible wordpress enviroment for landing pages for all campaigns, and marketing needs
• Developed design/developement system to maintain consistency across various marketing campaigns and to speed up the roll out of landing pages
• Transitioned email marketing to Salesforce Marketing cloud
• Developed HTML emails templates for email campaigns
• Interfaced with engineering team and designers to bring campaigns from concept to production
• Sped up development time of landing pages from weeks to days
• Acted as a subject matter expert to foresee potential issues from project manager requests to production
• Provided technical exptertise to marketing teams when developing campaigns
• Anticipated client needs for a mobile User Experience based on desktop only designs.
• Created marketing assets quickly to captialize on ever-changing stock market conditions

Major Accomplishment

• Lead development on wordpress build to act as our marketing platform for marketing campaigns.
• Created email templates, and organization sytem for our email campaigns
• Increase annual paid subscribers to IBD products year over year
• Reduced page load speed on our landing pages by 27% from previous platform

j2 Cloud Services / j2 Global

Lead Web Developer - Creative Services
Collaborated with various departments on multiple-brand projects under the auspices of the j2 Cloud Services^™ Division of j2 Global^®. Specifically:

• Instituted best practices for CSS/LESS to make it more scalable and modular to help decrease development timeline 51%, which was eventually adopted by the Engineering team.
• Created a CSS stylesheet that allowed marketing teams to create new content and launch pages without having to go through the Engineering team, reducing launch time by 3 weeks.
• Part of the design committee where I provided crucial feedback on UI/UX on over 10 website redesign projects over 4 years.
• Contributed to planning and scheduling of over 15 projects at a time with project manager, designers and engineering teams to meet client deadlines.
• Collaborated with back-end engineers, designers and product teams to build and implement redesigned pages, email, and websites on Sitefinity, Marketo, Unbounce, WordPress and Campaigner.
• Provided accurate and realistic estimates on project complexity and delivery time.
• Acted as a subject matter expert to foresee potential issues from client requests that had the potential to cause delays in the timeline or not work as intended.
• Provided alternative design solutions to prevent delays in timeline.
• Anticipated client needs for a mobile User Experience based on desktop only designs.
• Built scalable and flexible web experiences for efax.com, metrofax.com, enterprise.efax.com, scrypt.com/sfax, evoice.com, sugarsync.com, keepitsafe.com that communicated the advantages of electronic faxing, VOIP, and online backup, targeting Business to Business and Business to consumer clients.
• Had to adapt to constantly changing priorities and scope throughout the design and development timeline.

Major Accomplishment

• On my own, developed a scalable-code process to rebuild Production websites without having to go through Engineering.
• Provided modular, scalable code that created a more efficient redesign-and-development process for converting various j2-brand legacy websites to a Sitefinity content-management system.
• Redesigned and rebuilt the eFax.com pricing page, increasing the conversion rate by 87.6% over the previously existing page.
• Increase the number of annual plan subscribers 31% from on sFax with a redesigned pricing page.
• Reduced page load speed on metrofax.com 22% from previous build.

OneWest Bank

Web Developer

• Developed and designed web/email marketing campaigns, using Exact Target and the Ektron Content-Management System.
• Successfully developed and launched dynamic email campaigns for brand credit cards.
• Collaborated with internal designer to create dynamic email campaigns and corresponding landing pages and website updates.
• Worked with Customer service teams to combine customer information database to create dynamic emails using a single template.

Major Accomplishment: Redesigned the bank's website, and implemented daily updates of its banking information.

Coalition Technologies

Front End Designer/Developer
Developed client websites in partnership with the company's in-house designers. Specifically:

• Created multiple client websites from design to launch, including quality-assurance and cross-browser testing processes.
• Successfully trained non-technical clients on website maintenance and update, including technical issues and limitations.

Major Accomplishment: To maintain standard code across sites developed a knowledge library of frequently used code for the development team.

Associates of Arts

Art Institute of California - Los Angeles
Web Design and Interactive Media

Electronic Arts

Development Tester
Part of a small team of testers working closely with developers and game designers to test new gameplay and balancing mechanics. Specifically:

• Credited as Quality Assurance Tester for Command & Conquer 4
• Identified multiple bugs in the game, and created detailed write-ups for the developers on how to reproduce errors and crashes.

Bachelor of Arts

University of Washington